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Cosmetic Peptides: The Next TIDE of Skincare

by George Lee 23 Jan 2025

In the world of skincare, we are constantly seeking that next breakthrough ingredient to deliver results without compromise. As we move into 2025, cosmetic peptides are taking the center stage, and becoming the next TIDE in the skincare industry, promising a new era of anti-aging and skin rejuvenation. But what exactly are cosmetic peptides and how do they work? Known for their anti-aging and skin-repairing properties, they’ve been touted as essential for anyone serious about skin barrier repair, collagen stimulation, and reducing fine lines. But what exactly are peptides, and why should they be part of your daily skincare routine? Let me break it down.

What are Cosmetic Peptides?

Peptides are short chains of amino acids, the building blocks of proteins, that have demonstrated various potent biological functions. In skincare, cosmetic peptides are synthetic or naturally derived peptides that are used to target specific skin concerns such as wrinkles, fine lines, and loss of elasticity.

How Do Cosmetic Peptides Work?

Compared to most cosmetic ingredients in skincare products that form a protection layer on the surface of skin when applied topically, cosmetic peptides can penetrate the skin and signal the body to 1) block the neuromuscular transmission associated with wrinkle formation, and/or 2) produce more collagen, a protein that helps maintain the skin's firmness and elasticity. With the combination of these activities, peptides can help reduce the appearance of wrinkles and promote a more youthful complexion.

The Benefits of Cosmetic Peptides

Let’s face it—our skin is under constant attack. From environmental aggressors like pollution and UV rays to the inevitable natural aging process, keeping your skin healthy and radiant feels like a full-time job. These stressors lead to a weakened skin barrier, increased sensitivity, and premature signs of aging. Here’s where peptides come to the rescue.

Fine Lines and Wrinkles
One of the biggest skincare concerns is the appearance of fine lines and wrinkles. Peptides are a game-changer here. By targeting the mechanism of wrinkle formation, cosmetic peptides act as neurotransmitters to block neuromuscular contraction. By stimulating collagen production, they help to firm and plump the skin, reducing the depth of wrinkles and giving you a smoother, more youthful complexion.

Loss of Elasticity
As we age, the skin’s ability to bounce back diminishes, leading to sagging and a tired appearance. Peptides are critical in improving elasticity by supporting the skin’s structure. This results in tighter, more lifted skin that defies gravity. 

For example, peptides like Matrixyl® have been shown to increase collagen production by up to 350%, leading to firmer, smoother skin. Other peptides, such as Argireline, have been found to reduce the depth of wrinkles by up to 30%.

Skin Barrier Repair
In today’s skincare landscape, barrier repair is everything. A healthy skin barrier is essential for keeping moisture in and environmental aggressors out. Peptides are known to strengthen the skin’s natural defense system, helping it stay hydrated, calm, and resilient.

Additionally, cosmetic peptides can help improve skin hydration, enhance skin barrier function, and even out skin tone. With continued use, peptides can help address multiple signs of aging and improve overall skin health.

Meet the Next Generation of Peptides

Google searches for peptides hit an all-time high in the autumn of 2024, driven by queries for brands such as CosRX, which manufactures a six-peptide serum, as well as The Ordinary’s Multi-Peptide + HA Serum facial moisturizer, Rhode’s peptide-driven lip and facial moisturizer products, and Maelove’s Peptide Squad Collagen Renewal Serum.

Interest in peptides has likely only just begun, with innovation in the space set to advance with the launch of new biotech materials.

For instance, Evolved by Nature’s Activated Silk 33B-⍺ (INCI: soluble fibroin) water-soluble barrier peptide is designed to reduce the appearance of redness in as little as 1 week, while also reducing the appearance of fine lines and wrinkles, per the company.

The material works by spurring the natural production of claudin-1, which supports the epidermal barrier function, thereby reducing TEWL in as soon as 1 week, per Evolved by Nature.

Furthermore, because the Natrue 100% natural technology is soluble in water, it can be formulated into products that ceramides and petrolatum cannot. The ingredient is also biodegradable and generated from upcycled materials, according to the company.

“Everyone has been talking about skin barrier for a few years now,” says Carolina Denman, Evolved by Nature’s director, North America applications R&D and natural ingredients, “but it’s always been the foundation of true and natural skin care because, very simply, a healthy barrier keeps moisture in your skin and keeps free radicals and other environmental hazards out.”

She adds, “Everyone has also been talking about peptides, and our naturally derived peptides do what other ingredients cannot do. Activated Silk 33B-⍺ turns skin on to perform its own skin care—when the peptide interacts with the skin it supports the natural production of claudin, the foundational protein for tight junctions, which is a sign of a healthy barrier.”

Denman continues, "Another benefit of our naturally derived peptides is that they are water soluble, which means 33B is stable and effective in so many formulations where other barrier ingredients like ceramides and petrolatum cannot go. Especially rinse-off formulations. Hand wash. Face wash. Body wash. You rinse the suds off and the peptides stay on the skin doing the work. Nobody else has a barrier ingredient that does that."

Evolved by Nature has also developed Activated Silk 27P-⍺ (INCI: soluble fibroin), a collagen type 1 peptide that supports natural collagen type 1 production to reduce the appearance of fine lines and wrinkles and enhance the elasticity and firm appearance of the skin, all while boosting the performance of other ingredients, including vitamin C.

The technology can be used in aqueous formulations and is non-irritating and biodegradable.

“This peptide is able to interact with skin to support the natural production of type 1 collagen, the foundational form of collagen that retinol and vitamin C need to be effective,” says Svetlana Marukian, VP, R&D, The Molecule Library, Evolved by Nature. “So, from one perspective, 27P-⍺ outperforms the legacy collagen ingredients, but this peptide also boosts the effectiveness of those ingredients. And 27P-⍺ has a much higher stability than, say, vitamin C, which is vulnerable to oxidation and other degrading factors under so many exposures. And 27P-⍺ is totally gentle and safe for use compared to harsher ingredients like retinols.”

How Peptides Fit into My Skincare Line

Yes, all products in Qualitide's skincare line are highlighted with cometic peptides. Notably, Qualitide's Regennova Serum features peptides like palmitoyl oligopeptide and palmitoyl tetrapeptide-7. These ingredients not only support skin repair but also boost collagen production, offering powerful anti-aging benefits. The result? Smoother fine lines, improved skin texture, and enhanced elasticity. It’s no wonder the Supernova Serum has become a must-have for those looking to achieve a youthful, radiant glow.

Peptides are also incredibly versatile. They pair well with other active ingredients like antioxidants, hyaluronic acid, and even retinol. This makes them easy to incorporate into any skincare regimen, whether you’re targeting specific concerns like wrinkles or simply aiming for healthier, more resilient skin.

Why Now Is the Time to Invest in Peptide-Based Skincare

With the skincare industry constantly evolving, it’s easy to get swept up in the latest fads. But peptides are more than a trend—they’re a tried-and-true solution for aging gracefully. If you’re looking for a way to future-proof your skin and maintain a youthful glow, peptide-based products like my Regennova Serum are an excellent investment. Their ability to improve skin texture, repair damage, and reduce signs of aging makes them a cornerstone of any effective skincare routine.

In 2025, we’re all about ingredients that work smarter, not harder. Peptides are leading the charge, and Qualitide is proud to serve you as top-line cosmetic peptide provider to help you achieve the skin of your dreams.

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